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Creative Director

Zipline

Zipline

Design
South San Francisco, CA, USA
Posted on Jul 23, 2024

About Zipline

Do you want to change the world? Zipline is on a mission to transform the way goods move. Our aim is to solve the world’s most urgent and complex access challenges by building, manufacturing and operating the first instant delivery and logistics system that serves all humans equally, wherever they are. From powering Rwanda’s national blood delivery network and Ghana’s COVID-19 vaccine distribution, to providing on-demand home delivery for Walmart, to enabling healthcare providers to bring care directly to U.S. homes, we are transforming the way things move for businesses, governments and consumers. The technology is complex but the idea is simple: a teleportation service that delivers what you need, when you need it. Through our technology that includes robotics and autonomy, we are decarbonizing delivery, decreasing road congestion, and reducing fossil fuel consumption and air pollution, while providing equitable access to billions of people and building a more resilient global supply chain.

Join Zipline and help us to make good on our promise to build an equitable and more resilient global supply chain for billions of people.

About You and The Role

We’re looking for an experienced, innovative, and collaborative head of brand design to lead a talented team. After almost a decade of providing access to life-saving healthcare and medical supplies across four continents, you’ll be joining Zipline right on the cusp of the company serving US consumers at scale. Starting with the launch of our next-generation delivery platform in Dallas this fall, we’ll be providing instant delivery for some of the world’s leading brands and most-loved restaurants.

As the head of brand design, you’ll be responsible for extending the Zipline brand across surfaces, touchpoints, and audiences. You’ll activate brand strategies and campaigns, find compelling ways to tell our company narrative and show category leadership in a brand new category. As one of the key owners of the Zipline brand, you’ll partner with leaders and teams across the organization – with product and industrial design on in-app and on-aircraft brand opportunities, with marketing on assets, events and campaigns, and with sales and customer success on partner experiences and co-marketing.

As our brand design leader, we expect you to elevate design quality, identify ways that design uniquely achieves business goals, foster an inclusive design culture, effectively scale the work, and expand what this brand means to partners, prospects, candidates, consumers, fans and skeptics.

What You'll Do

  • Extend awareness and love of the Zipline brand to new audiences, experiences and surfaces.
  • Lead the creation of unique and compelling assets and campaign design across mediums and channels including web, video, social, physical experiences, and more
  • Inspire and lead a team of creative writers, producers, video editors and designers to develop and execute on the brand positioning and strategy.
  • Build integrated campaigns that will drive customer acquisition, engagement and brand love for Zipline.
  • Partner with leaders in marketing and across the company to understand business goals, help develop briefs, and direct creative that drives results

What You'll Bring

  • 12+ years of experience designing for in-house or studio/agency partner teams.
  • Direct experience designing for screens, live events, social, video and multimedia spaces across all platforms.
  • Experience building and executing innovative and inspiring work for a challenger brand or new category.
  • Strong track record of attracting, building, leading and retaining dedicated and talented creative design teams and finding best-in-class design agency and freelance partners.
  • Proven ability to proactively solve creative problems, self-motivate and work independently as well as collaboratively.
  • Ability to influence at all levels of an organization, utilizing interpersonal skills and the ability to work flexibly across departments as well as manage internal and external partners in a dynamic and high-pressure environment; able to evangelize the brand design system & champion creative work across cross-functional teams, including senior leadership.
  • Exceptional presentation, verbal, and written communication skills.
  • Strong ability to provide clear creative direction, career path guidance and timely and helpful feedback to improve creative processes to keep work on budget and schedule
  • Deep experience scaling brand design systems across multiple markets, including localization, cultural nuance, and sensitivity considerations for international markets.
  • Portfolio of work showcasing design expertise of brand, digital, motion, typography, layout, form, OOH, packaging/product design, and composition.

What Else You Need to Know

The starting cash range for this role is $180,000 - $225,000. Please note that this is a target, starting cash range for a candidate who meets the minimum qualifications for this role. The final cash pay for this role will depend on a variety of factors, including a specific candidate's experience, qualifications, skills, working location, and projected impact. The total compensation package for this role may also include: equity compensation; discretionary annual or performance bonuses; sales incentives; benefits such as medical, dental and vision insurance; paid time off; and more.

Zipline is an equal opportunity employer and prohibits discrimination and harassment of any type without regard to race, color, ancestry, national origin, religion or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, citizenship, or other characteristics protected by state, federal or local law or our other policies.

We value diversity at Zipline and welcome applications from those who are traditionally underrepresented in tech. If you like the sound of this position but are not sure if you are the perfect fit, please apply!