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Product Marketing Manager-Data

Windward

Windward

Marketing & Communications, Product
Tel Aviv-Yafo, Israel
Posted on Sunday, June 30, 2024

Product Marketing Manager-Data

  • Marketing
  • TLV, Israel
  • Intermediate
  • Full-time

Description

We are looking for an outstanding Product Marketing Manager with excellent data understanding, project management and writing skills to become our product data evangelist and play an integral role in developing effective product messaging. As a Product Marketing Manager you will be responsible for transforming technical product capabilities and data analytics into value propositions that drive Windward brand, product usage and sales.

What you will do:

  • Create Windward data & AI value proposition
  • Develop deep understanding of the industry needs, target audiences and the competition
  • Manage the Windward data & API messaging and value proposition to different personas
  • Manage all product content planning and execution: collecting, analyzing and conveying technical capabilities and translating them into real-world, relatable product narratives
  • Work closely with the Product team , Sales team and CS to translate the product and capabilities into customer value that will be used across the organization
  • Create technical marketing content that clearly and effectively communicates our value-proposition, benefits and features to customers, including: use cases, datasheets, whitepapers, articles, webinars etc

Requirements

Who are you?

  • At least 3-4 years of experience in B2B technical & analytics product marketing
  • Data products & API experience - an advantage.
  • Data storytelling capabilities
  • Proven experience with building a deep understanding of customers & their use cases, value proposition, the market, and the competition.
  • Proven experience with product positioning, messaging and strategy as you launch products globally with a cross functional team of product managers, engineers, marketers, business managers, and salespeople
  • Excellent written and verbal communication skills, with proven experience in writing and producing marketing materials.
  • Team player with strong interpersonal skills; the kind of person who thrives in a fast-paced, unpredictable environment.
  • Comfortable in a fast-paced, complex environment with the ability to manage multiple projects simultaneously
  • Excellent command of relevant software and tools. Experience with GenAI tools - must
  • English - native reading and writing