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Senior Brand Executive

Snapchat

Snapchat

Los Angeles, CA, USA
Posted on Friday, June 28, 2024

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

Snap Inc. is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and it's AR glasses, Spectacles.

Snapchat believes that each team member makes a significant contribution to our success. That contribution should not be limited by the assigned responsibilities outlined in a job description. This job description outlines primary duties, qualifications and job scope, but does not limit the employee or the organization to just the work identified. It is our expectation that each team member will offer his/her services wherever and whenever necessary to ensure the success of our endeavors and to pursue individual career growth.

The Creative & Marketing team at Snap brings our brand to life in culture so more people understand who we are and why we are here.

In this role as a Senior Brand Executive at Snap, you’ll be responsible for driving and owning specific projects within the team, coordinating necessary connections and conversations that need to take place in order to push the work forward, and becoming the subject matter expert across your domain within the brand management department. Depending on project scope, you may have the oversight of a more senior member of the Brand Management team, but you will work towards full project ownership. You’ll make yourself an essential go-to resource for the team’s efforts in both US and global initiatives. The ideal candidate will be someone who thrives working with both local and remote teammates and has an intuitive sense for inspiring teammates across a broad range of cultures, audiences and moments. You’ll be expected to be efficient, speedy, and resourceful in shepherding work and projects cross-functionally and communicate in a concise way. You must be collaborative and possess a high level of professional integrity and confidentiality. You’re at ease working in a fast moving and ambiguous environment in which you will be responsible for owning your workstreams with a variety of stakeholders, and showcase excellent problem solving and communication skills, in order to drive impact across different teams.

What You’ll Do:

  • Collaborate on a variety of projects, keeping a keen eye towards the needs of the brand and the strength of creative output(s)

  • Offer support to others within the team when necessary on key projects

  • Promote communication and collaboration across the multidisciplinary team within the Creative & Marketing group, ensuring a path to success for the creative idea

  • Work with teams on the process start to finish when crafting strategy, development and execution of integrated marketing plans, including organic and paid campaigns, both on- and off-Snapchat, with oversight from Head of Brand Management

  • Work on the end-to-end creative process with project management responsibilities and a keen eye toward resourcing needs and forecasting workstreams

  • Influence through others when collaborating internally and externally with creative teams to bring campaigns, programs and assets to life; demonstrate strong judgment and discretion

  • Bring strong knowledge and skills in the room to meet deadlines, workback timelines, must-do’s and must-knows for given projects (including but not limited to secondary messaging, deliverables list, legal feedback, XFN feedback, etc) and operate with truth across the workstreams you span

  • Surface and intake project opportunities from XFN teams, based on the Marketing Org’s predetermined business objectives

  • Work with cross-functional teams (including PR, design, external agencies, product, and growth stakeholders) to deliver world-class marketing communications for a range of initiatives

  • Collaborate with the media team to develop brand and performance-driven media plans that deliver our message effectively

  • Become a quick study of our media methodologies, analytics and testing/optimizing campaigns, as well as our internal processes for budget management

  • Quality check all documents and creative outputs for accuracy, spelling, efficiencies across workstreams, brand guidelines, et al.


Knowledge, Skills & Abilities:

  • Candidates should be detail-oriented and creatively focused.

  • Ideal candidates have spent time managing deliverables that span cross-platform and have experience guiding creative production of campaigns, printed collateral, presentations, websites, videos, and other marketing materials

  • Ideal candidates can perform as a generalist across the department to take ownership of key initiatives and support elsewhere, when needed

  • Experience working with creative teams in support/advancement of creatively-focused work

  • Able to own multiple small projects at once

  • Operates with some guidance and oversight, but works towards requiring limited guidance

  • Ability work cross-functionally with ease, clarity, and ownership

  • Exceptional written and verbal communication skills with the ability to communicate with all levels of employees

  • Strong initiative, attention to detail and follow-through

  • Previous Snap experience a plus


Minimum Qualifications

  • Bachelor’s Degree or equivalent years of experience

  • 5+ years experience in brand management or related roles

  • Knowledge of and experience with Snap Inc products

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week.

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.

Our Benefits: Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!

Compensation

In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be determined based on job-related skills, experience, qualifications, work location, and market conditions. These pay zones may be modified in the future.

Zone A (CA, WA, NYC):

The base salary range for this position is $126,000-$189,000 annually.


Zone B:

The base salary range for this position is $120,000-$179,000 annually.

Zone C:

The base salary range for this position is $107,000-$161,000 annually.

This position is eligible for equity in the form of RSUs.