Sales Development Representative (SDR)
Mapped
About Mapped
Mapped is an AI-powered data platform for commercial and industrial spaces that helps property owners, facility operators, and solution providers to rapidly access real-time data from building systems, sensors, devices, and vendor APIs by automating the data discovery, extraction, and normalization process. Mapped uses machine learning to abstract the complexities of data integration to create an independent data layer with an open-source data model
About the role
As the first Sales Development Representative (SDR) at Mapped, you will be the first point of contact for prospective customers in the commercial real estate and occupier industry. You’ll own outbound prospecting, qualify inbound leads, and set qualified discovery meetings with our ICP for our Account Executives. Your outreach will focus on Commercial Real Estate Owners – Operators, Occupiers and corporate real estate and facilities teams, driving pipeline growth through targeted cadences, consultative conversations, and programmatic qualification.
What you'll do
- Outbound Prospecting:
- Research and build targeted prospect lists (email, phone, LinkedIn).
- Execute multi‑touch cadences (cold calls, emails, social outreach, etc. ) to engage decision‑makers.
- Inbound Lead Qualification:
- Rapidly review and qualify inbound marketing leads.
- Lead preparation for discovery calls to understand buyer mapping, prospect pain points and fit.
- Pipeline Development:
- Book 15 qualified discovery meetings per month for Account Executives.
- Maintain accurate activity, conversations and opportunity data in the CRM (HubSpot).
- Deal Support
- Support Account Executives in developing funnel specific enablement and business cases
- Provide account resourcing to Account Executives
- Collaboration & Feedback:
- Partner with Marketing to develop outreach campaigns, refine messaging, ICP, and campaign performance.
- Share field insights on competitive landscape, buyer objections, and product needs.
- Continuous Improvement:
- Participate in weekly SDR huddles, role‑plays, and skills training.
- Track personal KPIs (multi-touch outbound activities, conversations/engagements, ICP meetings booked) and iterate to exceed targets.
Qualifications
- Desire to be successful and use this SDR role as a jumping off point to bigger Mapped roles.
- Minimum 1 year of business development or sales experience (B2B SaaS, technology, or commercial real estate solutions).
- Demonstrated success in outbound prospecting and meeting‑setting.
- Creativity and variability in outbound strategies and techniques
- Strong written and verbal communication skills, with the ability to craft concise, value‑driven messaging.
- Familiarity with CRM tools, enrichment and sales engagement/sequencing platforms.
- Self‑motivated, coachable, and comfortable in a fast‑paced, collaborative environment.
- Passion for technology, data analytics, and improving operational efficiency in the built environment.
- Have used AI to support outreach strategies and tactical plans
Nice to Haves
- Experience selling into commercial real estate and other industries that own properties or lease large quantities of commercial space.
- Experience with B2B data products.
- Understanding of building systems (CAFMs, CMMS, BMS, energy management).
Benefits
(Applicable for regular full-time roles based in the US)
- Unlimited PTO + 10 company holidays
- Health, vision, and dental insurance - 100% covered for employees, 65% covered for dependents
- 401K Plan
- Fully distributed, flexible, and remote working
- Flexible working hours
- Paid parental leave for birthing and non-birthing parents
Mapped is an equal opportunity employer that highly values diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other protected class.
