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The Senior Revenue Analytics Analyst is responsible for transforming complex data into actionable insights that drive go-to-market strategy across Sales, Marketing, and Customer Success. This role combines hands-on data engineering, advanced analytics, and business partnership to improve pipeline generation, win rates, retention, and overall revenue performance.

This is not a reporting-only role. The individual is expected to proactively identify opportunities, challenge assumptions, and directly influence strategic decisions through data.

Key Responsibilities

GTM Analytics & Strategy

• Build and maintain Lytx’s Ideal Customer Profile (ICP) using firmographic, behavioral, and product usage data
• Identify underpenetrated markets with strong revenue potential (high TAM, strong conversion, favorable CAC/LTV)
• Analyze win/loss trends to uncover drivers of deal success and failure
• Partner with Sales, Marketing, and Customer Success to translate insights into actionable GTM strategies

Predictive Modeling & Advanced Analytics

• Design and deploy a predictive churn model to identify at-risk customers and inform retention strategies
• Develop statistical and machine learning models to forecast revenue, pipeline performance, and customer behavior
• Apply simulation techniques (e.g., Monte Carlo) to quantify growth scenarios and identify key revenue drivers

Data Engineering & Visualization

• Build and optimize scalable data models and pipelines using SQL
• Design, develop, and maintain Tableau dashboards for executive and operational reporting
• Ensure data accuracy, consistency, and accessibility across GTM systems

Executive Reporting & KPI Ownership

• Own the definition, development, and delivery of executive KPIs
• Deliver weekly executive dashboards summarizing company performance across revenue, retention, and operational metrics
• Standardize metrics across teams to ensure alignment and consistency

Cross-Functional Partnership

• Act as a strategic partner to Sales, Marketing, and Customer Success leadership
• Translate ambiguous business problems into structured analytical approaches
• Present findings clearly to both technical and non-technical stakeholders

Required Qualifications

• 4–8+ years of experience in analytics, data engineering, or similar roles within a GTM or SaaS environment
• Advanced SQL skills with experience working on large, complex datasets
• Strong experience with Tableau (or equivalent BI tools)
• Experience building and deploying machine learning models (Python or similar)
• Proven ability to translate business problems into analytical solutions
• Strong understanding of SaaS metrics (CAC, LTV, funnel conversion, churn, ARR, etc.)

Preferred Qualifications

• Experience in Revenue Operations or closely aligned GTM functions
• Familiarity with tools such as Salesforce, Gong.io, marketing automation platforms, and data warehouses
• Experience with experimentation frameworks and growth strategy analysis
• Background in statistics, economics, data science, or a related field

Benefits:

• Medical, dental and vision insurance
• Health Savings Account
• Flexible Spending Accounts
• Telehealth
• 401(k) and 401(k) match
• Life and AD&D insurance
• Short-Term and Long-Term Disability
• FTO or PTO
• Employee Well-Being program
• 11 paid holidays plus 1 inclusive holiday per year
• Volunteer Time Off
• Employee Referral program
• Education Reimbursement Program
• Employee Recognition and Appreciation program
• Additional perk and voluntary benefit programs

Salary is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. This position is also eligible for an incentive compensation plan. The expected hiring salary for this position is:

Innovation Lives Here

You go all in no matter what you do, and so do we. At Lytx, we’re powered by cutting-edge technology and Happy People. You want your work to make a positive impact in the world, and that’s what we do. Join our diverse team of hungry, humble and capable people united to make a difference.

Together, we help save lives on our roadways!

Lytx, Inc. is proud to be an equal opportunity employer. We’re committed to building a diverse and inclusive workforce and do not discriminate based on race, color, religion, sex, sexual orientation, gender identity or expression, gender, genetic information, uniformed service, national origin, age, veteran status, disability, pregnancy, or any other status protected by federal or state law. We are committed to providing reasonable accommodation for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email TA@lytx.com. Lytx conducts background checks on applicants who receive a conditional offer of employment in accordance with applicable local, state, federal and regional laws. Qualified applicants with arrest or conviction records will be considered. Background check results may potentially result in the withdrawal of a conditional offer of employment and will be made in accordance with all applicable local, state, federal and regional laws.