Associate Director, Growth (Retention)
Grubhub
About Grubhub
At Grubhub, we champion restaurants from coast to coast. Restaurants sit at the heart of communities. It’s our mission to strengthen their roots, deepen their connections, and increase the positive impact they have on people and society.
Grubhub, part of Wonder, delivers the best local, authentic cuisine right to diners’ doors—and new customers and billions in revenue to local businesses. Featuring over 375,000 merchants in over 4,000 cities nationwide, our innovative technology, user-friendly platforms, and streamlined delivery capabilities have made us an industry leader in the world of online food ordering.
Since we opened our doors in 2004, Grubhub has been opening doors all across the country. Bakery doors in Hyde Park, jibarito joint doors in Queens, and doors of opportunity all across the country. Join our team and help us open more.
About The Opportunity
This is a multi-faceted role, you will ideate and implement advanced loyalty mechanics and personalized messaging to boost habitual usage and foster a thriving community of high-value customers. Responsible for end-to-end execution, from strategy through optimization, you will transform data into market-leading campaigns, generating intent for new customers and deeply optimizing the customer lifecycle for maximum retention. You will champion cross-functional collaboration, partnering with Product, Analytics, and business units (Campus, Hospitality, Corporate) to deliver integrated programs that fundamentally advance Grubhub’s growth objectives. You will think holistically about how to maximize business impact and own the strategy and execution of campaigns that align with Grubhub’s broader brand and growth objectives.
The Impact You Will Make
Own the end-to-end marketing strategy and execution of integrated campaigns across key strategic channels (including Campus and Corporate) and audiences (high value customers), ensuring programs drive measurable business growth and optimize the full customer funnel from acquisition through retention.
Design and lead customer lifecycle evolution across all marketing touchpoints, with an emphasis on effective, personalized messaging and advanced segmentation to increase consumer engagement and maximize LTV.
Drive performance across critical lower-funnel marketing channels, including the design and execution of advanced CRM strategies and the integration of in-product merchandising, gamification, and loyalty mechanics to boost conversion and habitual usage.
Lead cross-functional initiatives from strategy through execution, guiding teams across Product, Analytics, CRM, Media, Finance, and Creative to deliver cohesive, high-impact marketing campaigns and go-to-market (GTM) plans.
Shape strategic narratives, translating consumer insights, data, market trends, and emerging opportunities into clear recommendations, loyalty enhancements, product proposals, and marketing plans, driving alignment and action.
Own insight generation, analysis, & performance measurement, with a focus on retention metrics (e.g., LTV, churn rate, repeat purchase frequency), ensuring learnings translate into scalable best practices across lines of business.
Develop and evolve the marketing roadmap with an innovation mindset and a collaborative approach; identify growth opportunities, test and learn to expand reach, improve customer stickiness, optimize spend, and unlock new ways to retain and grow high-value customers. Set a long-term vision for how each strategic channel contributes to business goals, backed by data and insights.
Build and mentor a high-performing team, fostering collaboration, accountability, and analytical rigor across campaign planning, execution, and optimization.
Drive operational excellence, establishing clear frameworks, processes, and governance to balance near-term priorities with long-term strategic growth.
What You Bring to the Table
7+ years of experience in marketing, channel marketing, brand management, account/relationship management, advertising or business development
Bachelor’s degree in Marketing, Business, Communications or related fields
Proven ability to develop and execute marketing campaigns and GTM plans
Experience leading complex, cross-functional initiatives and partnering with technical or product teams
Analytical and strategic thinker who turns insights into actionable plans that drive results
Excellent communication, storytelling, and collaboration skills; ability to align teams and influence senior leaders
Curiosity and a drive to test, learn, and improve
Highly organized, detail-oriented, and skilled at managing multiple priorities
Experience managing and tracking budgets is a plus
As a matter of company policy, Wonder does not sponsor applicants for employment visa status for this role.
Our hybrid model requires 3 days a week in the office. That said, many team members choose to come in more often to take advantage of in-person collaboration and connection. You're welcome—and encouraged—to be in the office up to 5 days a week if it works for you.
#LI-Hybrid
Chicago: $156,500 - $165,000 per year.
Wonder uses geographic-specific salary structures, which means the salary offered may vary depending on where the job is located. The final salary offer will take into account various factors, such as the candidate's skills, education, training, credentials, and experience.
Benefits
We offer a competitive salary package including equity and 401K. Additionally, we provide multiple medical, dental, and vision plans to meet all of our employees' needs as well as many benefits and perks that are not listed.
A Final Note
At Wonder, we believe that in order to build the best team, we must hire using an objective lens. We are committed to fair hiring practices where we hire people for their potential and advocate for diversity, equity, and inclusion. As such, we do not discriminate or make decisions based on your race, color, religion, gender identity or expression, sexual orientation, national origin, age, military service eligibility, veteran status, marital status, disability, or any other protected class. If you have a disability, please let your recruiter know how we can make your interview process work best for you.
We look forward to hearing from you! We'll contact you via email or text to schedule interviews and share information about your candidacy.
