GrabFood Merchant Growth Lead
Grab
Company Description
About Grab and Our Workplace
Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. In Grab, purpose gives us joy and habits build excellence, while harnessing the power of Technology and AI to deliver the mission of driving Southeast Asia forward by economically empowering everyone, with heart, hunger, honour, and humility.
Job Description
Get to Know the Team
The GrabFood team is a dynamic group focused on delivering the best food delivery experience for our users. We work with restaurants, delivery partners, and customers to ensure that everyone has a seamless experience.
Get to Know the Role
The GrabFood Merchant Growth Lead role is focused on driving the growth of our merchant partners within the GrabFood ecosystem. You will typically involve strategizing and implementing projects to attract new merchants, enhance existing partnerships, and increase the merchant experience.
You will report to Growth & Monetization Manager.
You will work onsite at HCM City or Ha Noi City.
The Critical Tasks You Will Perform
Merchant Growth Strategy and Relationship Management:
- Develop and implement sustainable strategies to increase growth in the longtail merchant segment, focusing on GMV, revenue, and ads performance.
- Collaborate with teams to design projects tailored to the needs of longtail merchants.
- Conduct market research to uncover trends, challenges, and opportunities within the longtail merchant segment.
- Build relationship with longtail merchants to understand their challenges and requirements also offering guidance on optimizing their presence and performance on GrabFood.
Product Expertise and Insights:
- Be a subject matter expert on merchant platform features, providing insights for product improvement and development.
- Facilitate communication between local merchant-facing teams and regional teams to align strategies.
- Collect and use feedback from merchant partners, sales/account management teams, and other partners to refine and improve execution plans.
Data Analysis and Performance Optimization:
- Analyze merchant performance metrics, such as order volume, fulfillment rates, and customer ratings.
- Develop and implement strategies to enhance merchant performance through training, operational support, and marketing projects.
Team Leadership and Collaboration:
- Lead, training and support team, ensuring agreement on our goals.
- Collaborate with other teams, including marketing, operations, GIP, and product, to ensure smooth execution of merchant-focused projects.
Operational Excellence:
- Improve merchant experiences across different lifecycle stages, providing them with the tools and knowledge needed for success.
- Monitor and address operational challenges, such as order cancellations, delays, and customer complaints.
Qualifications
What Essential Skills You Will Need
- Bachelor's degree in Business Administration, Marketing, Economics, or a related field.
- 5+ years of experience in merchant development, account management, or business growth roles in e-commerce, food delivery, or tech industries. Knowledge of the food delivery ecosystem or familiarity with GrabFood's merchant platform.
- Experience managing teams and collaborating across departments.
- Experience developing growth strategies for small to medium-sized businesses or longtail merchant segments.
- Proficiency in analyzing performance metrics and deriving insights to improve merchant operations. Knowledge of data visualization tools and reporting systems (e.g., Excel, Tableau, or similar platforms)
- Willingness to be hands-on and take ownership of multiple tasks or experiments
Additional Information
Life at Grab
We care about your well-being at Grab, here are some of the global benefits we offer:
- We have your back with Term Life Insurance and comprehensive Medical Insurance.
- With GrabFlex, create a benefits package that suits your needs and aspirations.
- Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
- We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
- Balancing personal commitments and life's demands are made easier with our FlexWork arrangements such as differentiated hours
What We Stand For at Grab
We are committed to building an inclusive and equitable workplace that enables diverse Grabbers to grow and perform at their best. As an equal opportunity employer, we consider all candidates fairly and equally regardless of nationality, ethnicity, religion, age, gender identity, sexual orientation, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.