DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.

DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.

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Team Overview

As a Product Manager at DiDi, you will define and deliver mobility and platform products that increase user engagement; your work will be measured by improvements in monthly active users (MAU), and Gross Booking Value (GBV). You will join a cross-functional product team focused on building scalable, data-driven features for ride-hailing and public transportation, ensuring the product roadmap aligns with DiDi’s strategic priorities of operational excellence, platform safety, and profitable growth.

Role Responsibilities

Lead end-to-end product development for assigned mobility and public transportation features, delivering clear KPIs such as a 5–15% DAU increase or a 10% reduction in transaction conversion rates within six months.

Define product strategy and roadmap informed by market analysis, user research, and DiDi’s business objectives, aligning initiatives with regional GMV and retention targets.

Collaborate with engineering, data science, design, operations, and policy teams to launch scalable solutions, ensuring on-time delivery and post-launch monitoring of availability, latency, and user satisfaction metrics.

Use quantitative analysis and A/B testing to validate hypotheses, enhance product experience and continuously optimize strategies for user acquisition and retention.

Partner with regional operations and marketing to design go-to-market plans that achieve adoption targets, grow DNU(daily new user), and maintain service quality during rapid scale-ups.

Own product metrics dashboard and reporting cadence, translating data into actionable tasks to iterate features and achieve agreed-upon business outcomes.

Manage stakeholder communications and product documentation for cross-border initiatives, ensuring compliance with local regulations and DiDi’s safety and trust standards.

Role Qualifications

A bachelor’s degree in business, computer science, engineering, or a related field is preferred but not mandatory if compensated by relevant product experience.

3+ years of product management experience in consumer internet, mobility, logistics, or marketplace products, with a proven record of shipping features that moved business KPIs at scale.

Strong analytical skills with proficiency in SQL and comfort working with experimentation platforms to derive insights and quantify impact in a data-rich environment.

Solid understanding of marketplace dynamics (supply-demand balance, incentives, pricing, matching algorithms) and how they apply to ride-hailing and shared mobility.

Experience working with cross-functional teams in agile environments, able to translate business goals into technical requirements and prioritize trade-offs effectively.

Excellent communication and stakeholder management skills, able to coordinate across regional teams and explain product decisions to executives and operational partners.

User-centered mindset with demonstrated ability to incorporate driver and passenger feedback, safety, and regulatory considerations into product decisions.

EEO Statement

We create customer value – We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.

We are data-driven – We are strong believers in making informed decisions, that’s why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.

We believe in Win-win Collaboration – Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.

We believe in integrity – Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.

We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.

We believe in Diversity and Inclusion – Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.

We are committed to building inclusive and diverse teams.

At DiDi, we believe that our differences are our biggest source of strength. That‘s why we are committed to promoting equal opportunities to all candidates and employees as an Equal Opportunity Employer.

Employment and advancement decisions at DiDi are always made based on the needs of the position and the qualifications of the candidate. We do not discriminate against any employee or applicant based on their gender, age, sexual orientation, nationality, marital status, pregnancy/maternity, disability, race, religion and beliefs, or any other status protected by applicable laws wherever we operate.

We are committed to building inclusive and diverse teams, and a workplace that is free from discrimination and harassment, because that’s how we create better products and services, make better decisions and better serve the communities we’re a part of.

I acknowledge that prior to submitting this application, I have read and accepted the Privacy Notice for Candidates which is available on https://careers.didiglobal.com/terms