Senior Business Analyst - Ads & Monetization
Bolt
IT
Tallinn, Estonia
Posted on Jun 2, 2026
Senior Business Analyst - Ads & Monetization
We are looking for a Senior Business Analyst to be the analytical backbone of Bolt Ads — one of the fastest-growing functions in the company, scaling advertising revenue across multiple markets!Location: Tallinn, Estonia
About the role
Bolt Ads operates across two verticals, Merchant Ads and Brand Ads, and every strategic decision, from country prioritisation to pricing models, depends on rigorous analysis that turns commercial ambiguity into clear action. You won't just produce insights; you'll drive the decisions and execution that follow. This means owning revenue forecasting, setting targets across markets, identifying opportunities before anyone asks, and being the go-to analytical partner for commercial and technical stakeholders alike.
Main tasks and responsibilities:
Own the monetisation analytics function — build and evolve KPI frameworks, dashboards, and analytical infrastructure used to drive revenue decisions across markets
Build and maintain revenue forecast models, own target-setting across markets, and track forecast accuracy versus plan
Act as a trusted analytical partner to Account Managers, General Managers, Product Managers, and Engineering, translating business questions into structured analysis and findings into commercial action
Structure and solve ambiguous commercial problems: decompose questions like "why is advertising adoption plateauing in this market?" into hypotheses, run the analysis, and deliver recommendations with a clear "so what"
Proactively surface revenue opportunities, underperforming segments, untapped markets, pricing inefficiencies, adoption gaps, and work with commercial teams to capture them
Build scalable, self-serve reporting and partner with data engineering to automate manual workflows, freeing capacity for higher-impact analytical work
About you:
5+ years in analytics, BI, or commercial analytics in a marketplace, e-commerce, digital advertising, or data-intensive business• Advanced SQL, CTEs, window functions, multi-table joins, cohort analysis; SQL is your primary tool for answering business questions
Advanced SQL, CTEs, window functions, multi-table joins, cohort analysis; SQL is your primary tool for answering business questions
Experience building forecast models and the ability to explain why you chose one approach over another
Strong analytical problem structuring, you decompose ambiguous questions into driver trees, form hypotheses, and know which data to pull before writing a single query
Clear, proactive communicator, you lead with the "so what," bring findings to stakeholders unprompted, and are comfortable presenting to senior leadership
Experience with data visualisation tools (Looker, Tableau, Metabase, or similar)
Proactive ownership mindset, you drive solutions end-to-end, from analysis through to execution
Fluent in English
Nice to have: Experience in advertising, ad tech, or monetisation analytics, CPC, ROAS, auction dynamics, merchant adoption funnels
At Bolt, using AI daily is a baseline expectation for everyone. If there’s a faster, smarter way to do your work, we expect you to find it. You’re still responsible for the output, so the standard stays high when using AI tools. Experience is valuable, but what we really look for is drive, intelligence, and integrity — so if you don’t tick every box, apply anyway.
Apply now and join us to make cities for people, not cars.
Become part of our Data Analytics team
*Some perks may differ depending on your location.
Why you’ll love it here:
Bolt’s Data Analytics teams drive sustainable growth across all business lines. Spread across the organisation, they act as a bridge between executive management and local operations, providing insights and strategies that power smarter decisions.
Play a direct role in shaping the future of mobility. Impact millions of customers and partners in 600+ cities across 50+ countries. Work in fast-moving autonomous teams with some of the smartest people in the world. Accelerate your professional growth with unique career opportunities.
Get a rewarding salary and stock option package that lets you focus on doing your best work. Enjoy the flexibility of working in a hybrid mode with a minimum of 2 days in the office each week to foster strong connections and teamwork. Take care of your physical and mental health with our wellness perks.
About us
With over 200 million customers in 50+ countries, Bolt is one of the fastest-growing tech companies in Europe and Africa. And it's all thanks to our people.
We believe in creating an inclusive environment where everyone is welcome, regardless of race, colour, religion, gender identity, sexual orientation, age, or disability.
Our ultimate goal is to make cities for people, not cars, and we need your help to achieve this mission!
